Helping Britain Blossom is a unique partnership between HEINEKEN UK and The Orchard Project. Together we are working with hundreds of committed, inspiring and passionate people who want to make their communities better places to live and work.
We’re all about supporting communities to create community orchards. Why? Because of our shared belief that orchards are a powerful way to bring people together to create green spaces and build healthier, happier and more sustainable communities.
There’s something magical about apple and fruit trees. Our vision is to share the magic of orchards with communities across the country by helping local people create, restore and access orchards which they can enjoy and use for good. We want to help Britain blossom!
There are three key principles that run through everything that Helping Britain Blossom does:
We put local people first – we don’t own the community orchards – the local community does. Our role is to support them to achieve their goals and to help them to create the best orchards they can. We hope that through the project we will have created a legacy of orchards that continue to benefit local people for decades to come.
We put sustainability at the core – from the long term sustainability of the orchards, to building resilience in local communities, to the environmental benefits that the orchards bring, sustainability is at the core of everything we do.
We have a passion for quality – we won’t compromise on excellence. We want communities to get the best support we can provide to help them to create the most accessible, innovative and engaging orchards as well as inspiring projects. We provide more than just financial support and we only work with individuals that share our passion, pride or vision.
What are the benefits of Helping Britain Blossom?
- Helps to build community resilience and community cohesion
- Reduces social isolation by giving people a reason to come together
- Encourages volunteering
- Promotes awareness of sustainable development and providing outdoor classrooms
- Opportunities for learning new skills including horticulture and community engagement
- Improves health and wellbeing for local residents through outdoor activity and promoting healthy eating
- Contributes towards tackling climate change
- Enhances the local environment and biodiversity
- Acts as a catalyst for further improvements to green space
Where are we working?
Helping Britain Blossom has dedicated Project Managers based in Edinburgh, Glasgow, Greater Manchester, Leeds and London who work closely with the communities, organisations, and local councils in their regions to find the best locations and people to ensure community orchards thrive.
Helping Britain Blossom started its journey in 2014, however the roots of the project go much deeper in the journeys of the founding partners.
HEINEKEN recognises a responsibility to enable the communities in which it lives, works and operates to be more sustainable. Orchards are at the heart of its business. Around 30% of all the apples grown in the UK go in to making its ciders and it sources around 1.6 billion apples every year from around 10,000 acres of orchards – most of which are in Herefordshire. Helping Britain Blossom shares the magic of orchards with communities across the country and creates a positive lasting legacy for the future.